Insights
The Ruso Property blog
Straight-talking guides on short term let, holiday let and Airbnb management - plus the policy changes and rulings that actually affect what your property earns.
Short term let vs long term tenancy: what actually lands in your bank account
We run the real numbers on a Chester two-bed - gross income, running costs, void weeks and the bit most spreadsheets forget.
2 July 2026 7 min read
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The Renters' Rights Act: why landlords are quietly rethinking long lets
Section 21 is gone, tenancies are periodic and the balance of leverage has shifted. Here's what it means in practice - and where short lets fit.
18 June 2026 8 min
Airbnb rulings, planning classes and licensing: the rules landlords keep tripping over
Short-let planning use classes, registration schemes and lease covenants explained without the legal fog - plus how to check your property in an afternoon.
4 June 2026 7 min
Holiday lets in North Wales: how to earn well outside July and August
Peak season looks after itself. Profit is made in the shoulder months - here's the pricing, positioning and property tweaks that fill them.
21 May 2026 6 min
What an Airbnb management company actually does all day
Not just 'putting it on Airbnb'. A week-by-week look at the operational work behind a five-star listing - and what happens when it's skipped.
7 May 2026 6 min
Dynamic pricing for short lets, explained without the jargon
Why a fixed nightly rate costs you money in both directions, and the simple rules behind pricing a property that changes every day.
23 April 2026 6 min
The unglamorous details behind a five-star short let
Guests don't rate your sofa. They rate whether the shower was hot, the wifi worked and someone answered at 10pm - here's the standards list we run.
9 April 2026 5 min
The Chester short let market: who's booking, when, and what they pay
Racecourse weekends, weddings, the hospital, the business park and year-round tourism - a demand map for anyone weighing up a Chester short let.
26 March 2026 6 min
Life after the furnished holiday lettings regime: what changed for owners
The FHL tax advantages have gone. Here's what it means for interest relief, capital allowances and whether holiday lets still stack up.
12 March 2026 6 min
Guaranteed rent or management fee? An honest comparison
One gives you certainty, the other gives you upside. We break down who each model actually suits - including when we'd tell you not to use us.
26 February 2026 6 min
Our management services
Read the guides, then see how we actually run properties day to day.
- Short Let ManagementA fully managed short let service for landlords who want hotel-standard operations and two to three times the income of a standard tenancy - without touching the day-to-day.Read more
- Holiday Let ManagementFull management for holiday homes and coastal or countryside retreats, built around seasonal demand, longer leisure stays and the standards holidaymakers expect.Read more
- Airbnb ManagementEnd-to-end Airbnb management: we build and rank the listing, price it daily, screen every guest and run the turnarounds - so your calendar stays full and your reviews stay at five stars.Read more
- Management fee pricingSee exactly what our percentage-based fully managed service includes and costs.Read more
- Guaranteed rentA fixed monthly figure paid whether the property is booked or empty.Read more
- Areas we coverChester, Manchester, Liverpool, Wrexham, Warrington and North Wales.Read more